About me!


︎Shihui Peng
︎Shihui.posh@gmail.com

Hi, I am Shihui.

A creative strategist and multimedia practitioner with a Master's in Innovative Multimedia Entertainment from The Hong Kong Polytechnic University, specializing in cross-disciplinary integration and end-to-end project execution. I excel at leading projects from concept to delivery, with a proven track record of managing a design studio and collaborating with cross-functional teams at organizations like MTR to drive visual creativity and user-centric design. By leveraging data-informed user insights, I optimize creative strategies to enhance brand growth and achieve measurable results. I am a resilient, articulate communicator with strong bilingual skills in English and Mandarin.





 

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EDUCATION

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Guangzhou Academy of Fine Arts(GAFA)

      Major: Arts and Technology


Paper in Press:

IEEE, Research on the Application of sports        slipper Design based on Eye Tracking
Technology and Kansei Evaluation Experiment


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The Hong Kong Polytechnic University (PolyU)
Major: Innovative Multimedia Entertainment (MSc)



COMPETITION AWARDS

09/2023-Bronze Award for 2023 Singapore Art Design Competition


07/2023-Silver Medal for Suomen AG Design Award ja Sino-Finnish International Cultural and Art Exchange Biennale

12/2022-Bronze Medal for First Prize, 2022 Asian Young Rookie Award

09/2022-Shortlist Award for Vivo Global Theme Design Competition 2022